As of Feb. 1, MBA members can join the Lawyer Referral Service and begin receiving referrals immediately.
Over the past few years, the LRS has expanded its marketing of the program throughout the commonwealth with radio campaigns and advertising in the Boston Yellow Book and the Hispanic Yellow Pages. The LRS is advertising in almost every Verizon Yellow Page book, allowing you to receive referrals within your community.
This year, the LRS has expanded its marketing approach to include targeted mailings of brochures, flyers and posters to all public libraries, courts, senior centers, councils on aging, etc.
In addition, members may have noticed the LRS’ professional look, which debuted mid-2006. This new look has been used in all new advertising, including marketing on the MBTA, which began this past spring. If you join now, your LRS membership will be good until March 31, 2009.
To learn more about the LRS, call (617) 338-0556 or e-mail [e-mail LRS]. You can also access the LRS 2008-09 application via the MBA Web site after Feb. 1 by going to www.massbar.org, selecting “For Attorneys,” then “Resources & Services” and “Lawyer Referral Service.”