The Massachusetts Law Office Management
Assistance Program and North Carolina Bar
Association's popular Lunch
Hour Legal Marketing series pushes away from the lunch table once each year
to expand its programming into a half-day conference format. This will be
LOMAP’s second annual legal marketing conference; but, unlike many sequels, this
one promises to be even better than the first.
A speaking roster featuring some old favorites and new blood, presenting
long-form and short-form talks, will offer an array of marketing experience and
expertise, coupled with a willingness to share some of their best tips with
you.
Whether you’re just starting out, and need to bring in your first client, or
you’re looking to get more, or better, clients, this conference can help you to
get there.
In addition to what you’ll learn from presenters, numerous marketing breaks,
opportunities to access speakers and a closing networking reception will afford
you the opportunity to meet with colleagues, and to expand your contacts.
But, don’t worry about eating into your summer travel budget: This
conferencing and networking goodness is ALL FREE.
Additonal faculty to be announced.
Agenda:
1-1:45 Ed Scanlan on ‘Don’t Run Your Law
Firm’
1:45-2 (Networking Break)/’Meet the Presenter’
2-2:20 Alan Klevan on ‘What They Didn’t Teach You
in Law School -- It’s All About You’
2:20-2:30 (Networking Break)/’Meet the
Presenter’
2:30-2:50 Jay Shepherd on ‘Don’t Do What You’re Good
At’
2:50-3 (Networking Break)/’Meet the Presenter’
3-3:30 David White on ‘Marketing
Strategy’
3:30-4 Gabriel Cheong on ‘Lead Conversion +
Marketing Success’
4-4:10 (Networking Break)/’Meet the Presenters’
4:10-4:30 David Harlow on ‘Why Should Lawyers Use
Social Media? Marketing and Branding Your Legal Practice Using Social
Media’
4:30-4:40 (Networking Break)/’Meet the
Presenter’
4:40-5 Matt Trask on ‘The Practice
Perspective’
5-7 Open Bar
5-5:15 (Networking Break)/’Meet the Presenter’
5:15-6 Brett
Owens on ‘How to Automate Your Law Firm
Marketing’
6-7 Networking Reception
Faculty:
Jared D. Correia, Esq., Moderator
Rodney S. Dowell, Esq., Moderator
Board of Bar Overseers, Boston
Alan J. Klevan, Esq., Panelist
Law Offices of Alan J. Klevan, Framingham
Jay Shepherd, Esq., Panelist
Shepherd Law Group PC, Boston
Gabriel Cheong, Esq., Panelist
Infinity Law Group LLC, Quincy
David C. Harlow, Esq., Panelist
Insulet Corporation, Acton
Ed Scanlon, Panelist
Total Attorneys, Chicago
Brett Owens, Panelist
Chrometa, Sacramento